Promilo

ROLES & RESPONSIBILITIES: Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns, EPC campaign, Organic content, blog posts. Work on Google Ads, Facebook ads, YouTube, and LinkedIn platforms to design, build, and maintain social media presence and execute marketing campaigns. Measure and report performance of all digital marketing campaigns and assess against goals. Measuring ROI for digital marketing and making recommendations on the most optimal solutions. Collaborates with internal teams to create landing pages and optimize the user experience. Brainstorms new and creative growth strategies through digital marketing Maintains digital marketing staff by recruiting, selecting, orienting, and training employees. Regularly review and monitor competitive websites to ensure leading in design, usability, and user experience. Keeping up to date on industry trends, new media buying opportunities, and recommendations on new ways to reach the target audience DESIRED CANDIDATE PROFILE: Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns, EPC campaign, Organic content, blog posts. Experience working on-page optimization and off-page optimization Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate Working knowledge of HTML, CSS, and JavaScript development and constraints Experienced with website analytics and can distill data into actionable insightsA Familiar with financial planning and strategy, excellent account-based marketing, event planning, analytics, email, social media, paid, marketing operations, copywriting, and editing skills.